Turkey Farmers Tell All on Best Production Practices
National Turkey Federation Brings the Farm to Consumers
Washington, D.C., March 11, 2009 -
FOR IMMEDIATE RELEASE
Adrienne Richards, National Turkey Federation
202-898-0100 ext. 7223 firstname.lastname@example.org
Turkey farmers place a priority on ensuring the care of their turkey flocks so they can provide safe, nutritious and affordable products. Since not everyone has the opportunity to visit a farm, the National Turkey Federation (NTF) brings the farm to consumers via their Web site, www.eatturkey.com.
NTF launched four multimedia presentations that include interviews with turkey farmers on how they ensure the health and safety of their flocks. The two-to-three minute slideshow presentations allow visitors to see and hear turkey farmers speak about important production practices.
Animal Welfare: See why a turkey grower is committed to ethically and responsibly caring for his turkey flock to ensure a high quality, healthful product for consumers.
Antibiotics: Listen to how antibiotics have been used on the farm for almost half a century to treat and control disease in animals and to improve animal health.
Animal Health: View the constant monitoring, surveillance and testing of flocks that is conducted to protect turkey flocks.
Environment: Hear how a turkey farmer places great importance on being good stewards of the air, land and water.
“Today’s consumer wants to know more than ever how their food is produced,” said Sherrie Rosenblatt, NTF’s vice president of marketing and communications. “The multimedia presentations on www.eatturkey.com allow everyone access to a turkey farm to see how people who raise turkeys on a regular basis ensure they raise a healthy flock to ultimately provide a healthy protein source.”
All four multimedia presentations are available at www.eatturkey.com on the right side under the section “Turkey Facts and Trivia” and then the first drop down, “Turkey Production Slideshow”