Consumers generally are aware of the healthfulness of turkey. Take advantage of this knowledge with a heart-healthy menu section. Turkey's versatility makes it ideal as the low-fat alternative to many of your customers' traditional favorites.

Create a special "Healthy Alternatives" menu featuring your own turkey version of popular burgers, sandwiches, stir-fry, tacos and lasagna.

As an added service, include a nutrition analysis with each of your healthful turkey dishes. With new computer software, recipe analysis is relatively inexpensive. Check with your local American Dietetic Association for assistance.

Take advantage of current labeling claims where appropriate, noting which dishes feature lean or extra-lean turkey products as well as those that are low in fat, sodium or cholesterol. See the Nutrition chapter for additional details.

Turkey Trends
Highlighting Turkey
Turkey on the Menu
Nutritious Appeal
Suggestive Selling
Community Promotions
Special School Foodservice Promotions
Ethnic Neutrality
Special Event Promotions
Year Round Turkey

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